Victorias Secret Essay Example

Victorias Secret Essay Everyday after school I walked by Victorias Secret. In the display window were two mannequins; one blonde, one brunette, very sensuous. I was particularly attracted to the brunette, her pouty lips, the way the lacy panties clung to her small waist. But it wasnt just her looks, she had a presence, and when I went by to look in the window she seemed to perk up. I could tell she liked me. Her name was Sonia, she didnt tell me but she couldnt be any other name. I started to hang out by the Victorias Secret window a lot. Sonia was really interesting, much more so than the girls I went to school with. Sonia told me I was much more mature than the girls in school which is why they ignored me. Id never been on a date. After awhile it got so I could talk to Sonia about anything. I confided to her. Shed always say something like, you just need more confidence, sweetie. Every time I left her Id feel ten feet tall. At school when someone bothered me Id just think of Sonia and just knowing I had something they didnt, whatever they said had no effect on me and eventually they left me alone. Even mothers yelling and constant badgering; where was I going, what was I doing, why didnt Is or why did I dos, failed to get me upset. We will write a custom essay sample on Victorias Secret specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Victorias Secret specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Victorias Secret specifically for you FOR ONLY $16.38 $13.9/page Hire Writer All this was due to Sonia. One night lying in bed I decided I loved her and would do anything for her. I couldnt sleep thinking of her but I didnt care. The next day while taking a short cut coming home from school I saw some wild flowers and picked them for Sonia. I went by her window to give them to her. Oh sweetie, she said, theyre beautiful, and she told me to press my lips to the glass and kissed me. It was warm and wet and I held my lips there for a long time not wanting it to end. You better take off sweetie, she said I dont want to get into trouble. When I got home mother was more smothering than usual. I dont know whats gotten into you lately, she said. You look like youre in another world. Are you taking drugs? Because if I find out your taking drugs I will not let you leave the house. You will not have any privileges. Im going to arrange to have you drug-tested, Im calling the consoler at school. And to think of all Ive done and this is how you pay me back. Dont you roll your eyes at me. After that I laid in bed and thought of Sonia, how Id like to take her far far away, where itd just be me and her and we could just hold each other and talk. The next day when I went to see Sonia she told me to come closer to the window; she told me to put my ear against the glass, she didnt want anyone else to hear what she was about to say. Listen sweetie, she whispered, are you serious about me? I nodded. I dont mean like little boy puppy love stuff, I mean do you love me? I nodded again more emphatically. Look I cant stand another night of sitting in this window or Ill go nuts. Howd you like to bust me out of here and take me somewhere far, far away? Itll be just you and me. My heart almost burst out of my chest. Funny thing was because Id fantasied about going away with her and I already had a plan. I told Sonia Id be back that night. After mother fell asleep I tiptoed into her room and fumbled around for her car keys and twelve hundred in cash that she kept stashed in her drawer. When I pulled up to Victorias Secret, Sonia was awake. The street was eerily quiet. I threw a brick through the window, which triggered the alarm. I climbed in and scooped Sonia up and put her in the car. It was difficult getting her in the front seat, I had to bend her legs, she couldnt move them because they were stuck in the same position for so long. Step on it she said, the cops will be here any minute. I got on the freeway and headed south. Even though it was drizzling it was smooth sailing. I knew youd come through for me, youre my man-child, Sonia said. I gave her a quick kiss on the lips and held her hand. This was heaven. Sweetie when we settle in for the night Im going to do things to you that you never imagined. Im going to give you the ride of your life. Heaven just got a little better I thought. I saw a Best-Western and pulled off. Sonia told me to check in first, then to come out and get her, she still couldnt walk. The clerk looked at me suspiously. I told him my mom was in the car but she was sick and throwing up. When I pulled out a hundred he gave me the key. I carried Sonia into the room, locked the door and laid her on the bed. I looked at her lacy lingerie, her long legs spread slightly. I couldnt believe she was going to be mine. This was going to be the night of my life. Sonia, your quiet, I said. Dont tell me youre asleep? She didnt answer. I shook her but she didnt say anything, oddly her skin felt like plastic. I tried to wake her with a kiss but they tasted like plastic too. I feel asleep and when I came to she still wouldnt wake up. I started screaming at her. I needed her but she just lay there like a dummy. She didnt seem like a real person. Sonia, I yelled, you cant treat me like this. You promised me, that if I got you out youd be with me, you said I was your sweet man-child. I couldnt control myself. I yelled louder, you just used me, you bitch. Then I heard a key opening the door. It was the motel manager with the cops. They pinned me down and took me away. Mother had me committed. The consolers give me medication and a lot of therapy. They say I have to get back into reality. But they dont know that Sonia is the cause of all my problems. She just used me.

Introduction To Social Media Analysis Marketing Essay Example

Introduction To Social Media Analysis Marketing Essay Example Introduction To Social Media Analysis Marketing Essay Introduction To Social Media Analysis Marketing Essay picture confab, and personal messaging within all-purpose societal networking sites provide intimate communicating channels comparable to phone calls and face-to-face office meetings. Social media can assist persons make out to moderate-sized groups of friends or familiarities by airing a personal message ( e.g. , a tweet sent to a user s followings on Twitter ; a station sent to a departmental email list ) or leting others to catch a remark ( a station to person s Facebook wall ) . They can besides let persons to make big groups through popular web log stations, podcasts, pictures posted on sites like YouTube, or updates on Twitter by companies or famous persons with legion followings. Purpose of the Research Thousands of people are gaining immense sum of money through Social Media, This research will assist to understand that when one individual enters into societal media, what is his way and where does he travel? This Research will besides assist to understand that how can a individual earn from a peculiar societal web web site. Research Questions To understand the form of browse of persons utilizing societal media web. To look into the consciousness among the people of gaining through societal media. How an person can gain through Social Media in Pakistan? How this form can be used to derive maximal end product in on-line advertisement. DELIVERABLE III Medium of Research Social Network Theory Social web analysis is the application of the broader field of web scientific discipline to the survey of human relationships and connexions. Social webs are aboriginal ; they have a history that long predates systems like Facebook and Friendster, and even the first email message. Ever since anyone exchanged aid with anyone else, societal webs have existed, even if they were largely unseeable. Social webs are created from any aggregation of connexions among a group of people and things. Social web analysis helps you explore and visualize forms found within aggregations of coupled entities that include people. From the position of societal web analysis, the treelike org-chart that normally represents the hierarchal construction of an organisation or endeavor is excessively simple and lacks of import information about the cross connexions that exist between and across sections and divisions. In contrast with the simplified tree construction of an org-chart, a societal web position of an organisation or population leads to the creative activity of visual images that resemble maps of main road systems, air hose paths, or rail webs Network analysts see the universe as a aggregation of interrelated pieces. Those analyzing societal webs see relationships as the edifice blocks of the societal universe, each set of relationships uniting to make emergent forms of connexions among people, groups, and things. The focal point of societal web analysis is between, non within people. Whereas traditional societal scientific discipline research methods such as studies focus on persons and their properties ( e.g. , gender, age, income ) , web scientists focus on the connexions that bind persons together, non entirely on their internal qualities or abilities. This alteration in focal point from property informations to relational informations dramatically affects how informations are collected, represented, and analyzed. Social web analysis complements methods that focus more narrowly on persons, adding a critical dimension that captures the connective tissue of societies and other complex mutualities. Once a set of societal media webs has been constructed and societal web measurings have been calculated, the ensuing informations set can be used for many applications. For illustration, web informations sets can be used to make studies about community wellness, comparings of subgroups, and designation of of import persons, every bit good as in applications that rank, kind, comparison, and hunt for content and experts. The value of a societal web attack is the ability to inquire and reply inquiries that are non available to other methods. This means concentrating on relationships. Although analysts, sellers, and decision makers frequently track societal media engagement statistics, they seldom consider relationships. Traditional engagement statistics can supply of import penetrations about the battle of a community, but can state small about the connexions between community members. Network analysis can assist explicate of import societal phenomena such as group formation, group cohe rence, societal functions, personal influence, and overall community wellness. Significance of Research Social media selling is the procedure of advancing your site or concern through societal media channels and it is a powerful scheme that will acquire you links, attending and monolithic sums of traffic. There is no other low-priced promotional method out at that place that will easy give you big Numberss of visitants, some of whom may come back to your web site once more and once more. If you are selling products/services or merely publication content for ad gross, societal media selling is a powerful method that will do your site profitable over clip. ( Maki, 2007 ) Restrictions Following are the issues which could be faced during the research: Lack of consciousness of using societal media among people in Pakistan. No anterior research available. DELIVERABLE IV LITERATURE REVIEW Social Media Selling Social media selling is the manner of advancing your concern or sites through different societal media channels and it is an effectual program that will billow traffic to your sites, acquire more links and hold on the attending of people. It is one of the low cost web site or merchandise promotion method. It grasps more figure of visitants, some of whom may repeatedly see the web site. If you are in a concern which deals with selling merchandises or services, so societal media selling is one of the effectual ways that will do your site profitable over a period of clip. Those who do non cognize the worth of societal media sites autumn into three different classs ( 1 ) the 1 who do non anything about societal media selling ( 2 ) one who are interested and do non cognize to utilize the societal media ( 3 ) the 1 who do non hold assurance in the worth that a societal media selling can convey in. Why Social Media? Presents Blogs are even ranked higher than the inactive web sites because of their relevant content and their fresh ideas which meet the hunts standards to come on top places. The more links you have the better your site will be ranked by hunt engines. When your web site receives more natural lasting links, it builds more genuineness of your site and physiques search engine trust on your web site. This helps to acquire ranked even with competitory keywords. societal media is a indispensable tool for advancing your site and it s truly a worthy method to acquire into celebrity. ( 1 ) Social media selling helps you to acquire more natural links to your site and your web site is exposed in forepart of more people which helps yo to drive more traffic on your web site. ( 2 ) It s a reliable method, if you utilize it decently and successfully, societal communities help you to drive traffic more than the old sum traffic you received from the hunt engine. ( 3 ) Social media selling is a community based selling method, and this does nt harm several other methods that drive traffic to the web sites on a regular basis Social media selling helps to acquire celebrated all around the Earth. Social media sites includes on-line communities, societal webs, web logs, wikis and another type of media for selling, gross revenues and client support.. The different types of societal media selling tools include facebook, orkut, hi5, chirrup, Linkedin, web logs, YouTube and Flickr. The societal media marketing Acts of the Apostless as a cheapeest method of advertisement. It is seen that societal media marketing Acts of the Apostless as one of the taking concern locale to utilize. Nowadays concern engineering purchasers take part more socially to advance their concern. Constructing a attractive web site may take more sum of clip and attempts. Geting ranked in hunt engine can take old ages, in order to construct a competitory place. Social media selling helps you to acquire immense sum of traffic in a individual twenty-four hours. Once you become cognizant of societal media tools the it would be easy for you to catch audience and to fulfill their demands. The fast growing of Social Media Marketing shows the hereafter of cyberspace in societal media selling. The major participants in the societal media market may revolutionise themselves in class off clip and online concern peoples besides have to alter their tendencies harmonizing to it. With societal media marketing you can easy vie with the opposite numbers and achieve the terminal in concern. The Value of Marketing through Social News Web sites For those who do nt understand or see the value of societal media web sites, allow s take a expression at the benefits of making viral content and efficaciously advancing them through societal media channels. Developing nexus come-ons and successfully acquiring it popular on assorted societal media web sites like Digg and StumbleUpon will take to multiple benefits fo

Elements of Poetry Essay Example | Topics and Well Written Essays - 750 words

Elements of Poetry - Essay Example However, a closer reading demonstrates several similarities in the poems. Both the narrators are young boys who describe a small incident in their childhood. These little vignettes mirror the entire father-son relationship of the two pairs. Although the point of view, image and diction used in â€Å"My Papa’s Waltz† and â€Å"Those Winter Sundays† depict contrasts in character, scene and mood, both poems are similar in highlighting the deep love which characterizes the father-son relationship. The point of view in the poems shows the contrasting characters of the fathers. Both â€Å"My Papa’s Waltz† and â€Å"Those Winter Sundays† are narrated from the point of view of the little boys. The poems are seen through the lens of memory, when the narrators look back on childhood scenes from the perspective of adults. Although the poems are superficially plain to understand, there is a hidden complexity in the voice of the speakers. Roethke’s little boy portrays his father as a large man, living life to the full and exuding a joie-de-vivre which is captivating to a child. His father dances, romps with gay abandon and keeps time with the rhythm of the waltz by beating time on his son’s head. ... The reticence of the father results in the child â€Å"speaking indifferently to him† (Hayden, 9). However, the adult narrator is deeply aware of â€Å"the great hurt of the recollection† (Gallagher, 245) of his cruel indifference and the entire poem is suffused with the voice of regret. The image of the poems depicts completely different scenes. â€Å"My Papa’s Waltz† is set in the kitchen and there is an impression of intimate warmth. The room is filled with family: the father, the mother and the child. The image is that of a home in which there is close interaction among the members. The picture of kitchen shelves stacked with pots and pans suggests the comfort of food. The image of the father carrying the little boy to bed conveys the impression that the child is accustomed to being put to sleep by the father – an expression of parental concern and time spent together. In contrast, the image of â€Å"Those Winter Sundays† is one of uncomp romising cold. The house appears to be empty; there is no sign of the mother. Even when the father â€Å"made banked fires blaze,† (Hayden, ---4/5), the cold persists as â€Å"The warmth of the fire does not penetrate the atmosphere† (Gallgher, 245). The all-pervasive cold is not only physical but also extends to the cold indifference of the little boy to his father. The diction used in â€Å"My Papa’s Waltz† and â€Å"Those Winter Sundays† effectively portrays the mood of the poems. In â€Å"My Papa’s Waltz,† â€Å"the rollicking rhythms of the poem; the playfulness of a rime like dizzy and easy; the joyful suggestions of the words waltz, waltzing, and romped† (Fong, 78), all indicate a little boy’s joy in this play with his

Summarize statistical paper Essay Example | Topics and Well Written Essays - 1250 words

Summarize statistical paper - Essay Example To convert mass into energy one needs to cause mass defect by fission of heavy nuclides like U235 and Pu239; which is done inside a nuclear reactor using nuclear fuel elements. In this process, lot of radioactive waste is generated, which needs to be stored safely for very long periods of time (thousands of years). However, there is no precedence available on safe storage of such materials over such a period of time; therefore, whatever is the existing knowledge level is utilized for this purpose. These radioactive wastes are stored in a sealed metallic canisters and these canisters are then stored in repository considered to be safe. However, the incidents of activity leakage do occur and there are certain causes of the leakage and certain probability associated with the causes of leakage and to the activity leakage itself. It is therefore, relevant to understand probability. There are outcomes of any event; like if a coin is tossed it will end up with either a head or a tail. With each outcome there is an associated probability or a chance. As there are only two possible outcomes of this event and each of the outcomes is equally likely, therefore, the probability of getting either a head or a tail is  ½. Similarly one can extend the outcome and say that for a unbiased dice; chances of getting either of the six numbers is 1/6. These arguments can be extended further to calculate probability of different outcomes associated with an event. Probabilities are very important in modern day life as application of this concept is embedded in almost every sphere of our life. Let us proceed further to discuss somewhat complex situation. Let us take an example in which three plates R, G and B are kept in a box and each of the three plates is having identical sized balls of colors Red, Green and Black respectively. If a person is asked to draw a ball from this box, without looking inside the box, then probability that he draws a ball from either of the plates R,

Why is HIV-AIDs so prominent an issue in post-apartheid South Africa Essay

Why is HIV-AIDs so prominent an issue in post-apartheid South Africa Does religion offer solutions or exacerbate the problems - Essay Example However, the transition from apartheid to democracy was largely obscured by a HIV/AIDS crisis.1 A large number of the South African population have adopted traditionalists policies aimed at managing sexuality and thus controlling the spread of AIDS. These practices and policies are embedded in religious and ritualistic practices and beliefs that involve circumcising boys and testing girls for virginity prior to marriage.2 This research study analyses the traditionalist religious approach to controlling the spread of AIDS in post-apartheid South Africa and argues that rather than offer solutions, traditionalist religion exacerbates the problems. This research study is therefore divided into three main parts. The first part of the paper provides details of the HIV/AIDS crisis in post-apartheid South Africa and analyses why HIV/AIDS has reached epidemic proportions in post-apartheid South Africa. The second part of this research study defines and analyses traditionalist religion in post -apartheid South Africa. The third part of this paper analyses the role of religion, particularly the traditionalist religion in countering the HIV/AIDS crisis in South Africa. HIV/AIDS in Post-Apartheid South Africa HIV/AIDS ... On average life expectancy in South African fell from 64 years of age in 1994 to 49 years of age in 2001.5 The United Nations reported that the number of children orphaned as a result of AIDS in South Africa by 2001 was 700,000. In 2002, the number of orphans as a result of AIDS was 120,000 and 150,000 in 2003.6 USAID reports that as of 2011, South Africa has the largest number of HIV/AIDS infections worldwide With the first reported case in 1982, the disease has reached epidemic proportions with 5.6 million South Africans living with either HIV or full blown AIDS. Moreover, South Africa’s infant and maternal mortality rate has increased steadily since the 1990s with AIDS largely attributed to the cause of infant and maternal mortality. AIDS is responsible for 42.5 per cent of maternal mortality and 35 per cent of infant mortality cases. While South Africa only represents 0.7 per cent of the global population, it is responsible for 28 per cent of the global HIV population.7 UN ICEF’s report on HIV and AIDs in South Africa notes that â€Å"HIV infection rates† among adolescent girls are â€Å"on average five times higher† than â€Å"among boys†.8 According to UNICEF, â€Å"this is largely due to girls’ biological and social vulnerability†.9 For the most part women depend on men for economic support and usually do not have adequate education facilities and are therefore more prone to â€Å"poverty, sexual exploitation, coercion and rape† and are susceptible to work in the sex trade.10 Complicating matters for women, when they contract HIV or full blown AIDS they suffer heightened levels of gender discrimination. Women typically test

The Mid Valley Megamall Tourism Essay

The Mid Valley Megamall Tourism Essay In the previous chapter, secondary data such as books, journals and online journals are used to conduct the literature review. In this chapter, primary data is collected through the case study. This chapter will cover the research framework consists of research purpose, research method, sampling method, research instrument and information collected from the case study. The analysis of the data is discussed in the next chapter. This case study is conducted for the purpose of investigating the level of customer satisfaction of the local customers towards the performance of a shopping centre. Mid valley megamall is chosen as the subject in case study. The time frame for the whole research is 1 month. RESEARCH FRAMEWORK First of all, the measurement objectives must be specified in order to simplify the research process. Basically, there are four types of customer satisfaction survey which is based on the measurement objectives of the research (Vavra, 2002). Since this research is used to investigate the level of performance of a shopping centre from the customers satisfaction in general, thus, it is known as overall status survey. According to Vavra, overall status survey is emphasized more on the general issues, overall performance, and overall customers satisfaction. (2002) RESEARCH METHOD AND PURPOSE This research is conducted using quantitative research method. From the customer satisfaction survey, the research information collected from the sample is the primary data. The aim of this study is to investigate the level of customers satisfaction in a shopping centre, to identify the actual need of customers through the distribution of questionnaires to the sample and to clarify whether the performance meet the customers expectations. POPULATION AND SAMPLING METHOD Sampling method is a method of choosing a group of peoples from the entire target population in order to obtain the required information. Basically, there are two types of sampling designs: probability and non-probability. This research has adopted non probability sampling technique which is most suitable for a widely dispersed population such as the customers of Mid Valley Megamall. It is impossible to use the probability sampling method for this research due to the difficulty in identifies the target populations as it is too large for research. The sample is selected to estimate the gross results because less cost and time required and the sample is easily obtained while compared with the probability sampling technique. The target populations for this research are the Malaysian customers of Mid Valley Megamall and the sample is limited to adult from 18 to 50 years old. This sample is chosen because these groups of person visit the shopping mall more frequently than other demographic profile. The sample size of 100 customers ranged from 18 to 50 years old is considered as representative of Malaysian customers of Mid Valley Megamall. 3.4 DESIGN OF QUESTIONNAIRE Questionnaire is used as research instrument for this study. The questionnaires are prepared according to the objectives which set up at the beginning. In order to obtain better response from the sample, the questionnaires are designed to be simple and easy to be understood. If the length of the questionnaires is too long, it will affect the rate of response. According to Vavra, there are four types of question can be collected, namely facts, attitudes, prediction behavior and demographics. (2002). Diversified types of question are more interesting for the customers. The questionnaire consists of three sections. The first section is about the demographic profile of the respondent. The objective is to know the respondents background. The second section is about the general information regarding the relationship between the respondents and the shopping mall. Besides, it is used to identify the actual need of the customers. The third section is about the investigation on the level of satisfaction of the customers from the sample chosen towards the location, product performance, staff, building layout, infrastructure and facilities provided in the shopping mall. This section is important in determine whether the shopping mall meet the requirements of the customers. Furthermore, it includes the recommendations from the customers in order to help the shopping mall to enhance their performance in the future. 3.5 SCALE For the questionnaire, every question has its own response options such as open-ended response and close-ended response. Open-ended questions require the opinions of the customers regarding the overall performance of the shopping mall. Close-ended questions are more efficient and quantifiable because it consists of numeric scales which used by the customers to express their feelings in a simple way. The scale is known as Likert Scale. The 5-point numerical scale is adopted which ranging from 1 to 5, 1 represents not satisfied, 2 represents somewhat dissatisfied, 3 represents neither satisfied or dissatisfied, 4 represents somewhat satisfied and 5 represents strongly satisfied. The scale help the respondents to make a clear decision based on their level of satisfaction. 3.6 DISTRIBUTION METHOD Distribution method also known as field method and it defined as the way used by the interviewer to distribute the questionnaires to the sample. The questionnaires in research are distributed to the customers personally at the Mid Valley Megamall and at the same time they return the questionnaires. 3.7 CASE STUDY: MID VALLEY MEGAMALL 3.71 BACKGROUND Mid Valley Megamall is one of the Malaysias largest urban development projects in the world. It was one of the projects inside the Mid Valley City. Mid Valley City desires to be the most modern and integrated mixed-use developments in the world. The construction starts in year 1995. At present, it comprises Mid Valley Megamall, Cititel Hotel, Menara IGB, Boulevard Offices, Boulevard Hotel, Northpoint Mid Valley City, Centrepoint North and South Towers, The Gardens Retail Gallery, The Gardens Hotel, The Gardens Residences and two landmark office towers. IGB Corporation Berhad, a property and investment holding company listed on Bursa Malaysia Securities Berhad is the developer of Mid Valley City while the Mid Valley Megamall is owned and operated by Kris Assets Holdings Berhad, a listed IGB subsidiary company. A two dimension master plan of Mid Valley City is enclosed in appendix. 3.72 DESCRIPTIONS OF MID VALLEY MEGAMALL Mid Valley Megamall is selected for the case study. Mid Valley Megamall is launched in year 1995 and it was opened in November 1999. Mid Valley Megamall is a complex consists of a shopping mall, an office tower block, 30 signature offices and two hotels. It is the first shopping mall comprises four successful anchor tenants, namely Jaya Jusco, Metrojaya, Carrefour and Golden Screen Cinemas. Besides, it comprises 13 junior and mini anchors and 403 specialty shops. Mid Valley Megamall has a gross floor area of 4.5 million square feet and net lettable area exceeds 1.7 million square feet. Mid Valley City is planned and developed as a City in a CityMid Valley Megamall is a key part of Mid Valley City. It was awarded the Best Shopping Complex Award 2000 by Tourism Malaysia and Best Retail Development Award 2001 by FIABCI Malaysia (International Real Estate Federation). Mid Valley Megamall is a good choice for the local residents and foreign tourists. Jusco is the Malaysias shopping retailing chain and supermarkets Carrefour is the largest hypermarket chain in the world in terms of size and the second largest retail group in the world in terms of revenue and third largest in terms of profit. It occupies one floor of Mid Valley Megamall. It provides a wide range of products, from fresh farm products, colourful seafood to household brands. Metrojaya occupied three floors of Mid Valley Megamall and offers wide range of local and international quality products which cater the need of medium and high income groups. Golden Screen Cinemas is the Malaysias largest chain of cinema which offers 18 screens and provides 2899 comfortable seats and spacious leg room. GSC not only brings you the best blockbuster, but also the international screening. Figure: Four Anchor Tenants of Mid Valley Megamall 3.73 MISSION AND VISION Mid Valley Megamall is aimed to fulfilling everyones needs. In order to achieve the mission, the highly energetic and talented professionals are appointed in departments. In fact, Mid Valley Megamall emphasizes on their service standard and it wishes to create a modern and stylish shopping paradise for their customers. As long as the customers are in the Mid Valley Megamall, they will make sure everyone enjoy the services and products provided. Besides, Mid Valley Megamall aims to maintain the growth of the shopping mall in the competitive retail industry. 3.74 FACTORS INFLUENCE THE CUSTOMER SATISFACTION LOCATION AND ACCESSIBILITY Mid Valley Megamall is strategically located between Kuala Lumpur Central Business District and Petaling Jaya. It is located in a convenient location that can be easily accessible from all corners on the Klang Valley. Besides it is surrounded by Petaling Jaya, Bangsar and Damansara. There is a KTM Komuter train-stop and a LRT Station nearby while taxis are available at the entrances of Centre, North and South Courts. The KTM commuter station can be accessed through a covered pedestrian bridge to the Megamall. Its believed to bring an average of 10,000 passengers each day. The station is disable-friendly, and facilities comprise toilets, lifts, covered platforms, ticket and information counters and ticket vending machines. Furthermore, Mid Valley has offers free complimentary shutter bus services (Trinton Bus) at an interval of 30 minutes to 1 hour that travel between Bangsar LRT Station and Mid Valley South Court. Other option of transportation is the public transport available, the detail information about public transport is shown in figure. Figure: The KTM Route (Source: Mid Valley Megamall official website) Monday-Thursday Friday-Sunday Services available at every 30* minutes intervals *Subject to traffic conditions Form Bangsar LRT Station First Departure: 8.05 am Last Departure: 10.40pm From Mid Valley Megamall First Departure: 8.10am Last Departure: 10.45pm Form Bangsar LRT Station First Departure: 8.05 am Last Departure: 10.40pm From Mid Valley Megamall First Departure: 8.10am Last Departure: 10.55pm No shuttle services between these time 10.55am 11.25am 3.10pm 4.10pm 7.30pm 8.00pm No shuttle bus services between there times 10.55am 11.25am 2.45pm 3.45pm 7.15pm 7.45pm Figure: Bus Schedule for Shutter Bus (Source: Mid Valley Megamall official website) Bus No Bus Route Frequency Bus Stop Location T631 University LRT Station Mid Valley Megamall University LRT Station 20 30 min North Court U66 Klang Bus Stand KL Sentral Brickfields Mid Valley Megamall Taman Medan 15 20 min North Court South Court U84 Klang Bus Stand KL Sentral Bangsar LRT Station Mid Valley Megamall Kelana Jaya 15 20 min North Court South Court U85 Klang Bus Stand KL Sentral Bangsar LRT Station Mid Valley Megamall SS2 Seapark 15 20 min North Court South Court U87 Klang Bus Stand KL Sentral Bangsar LRT Station Mid Valley Megamall Bangsar Park 15 20 min North Court South Court Figure: General Bus Services (Source: Mid Valley Megamall official website.) Mid Valley Megamall can be accessed through five major highways and two railway lines. In the future, the improvement of road and public transportation will be done. It includes a designated monorail station, a link bridge to the Putra LRT Station and the upgrading of internal traffic flow. Being located in between Kuala Lumpur and Petaling Jaya, an amount of RM250 million was invested in constructing a flyover and enhance the network of road for the purpose to connect the Federal Highway and all the major catchment and residential suburbs or businesses premises within Klang Valley to Mid Valley Megamall. The location plan is enclosed in appendix X. Meanwhile, the location of the department stores is also very important for the convenient of the customers. INFRASTRUCTURES AND FACILITIES Mid Valley consists of four entrances located at the direction of east, south, north and west respectively. Information Counters are available in Centre, North and South Court at ground floor. They are willing to assist those customers by showing a helpful attitude. In terms of car parking, Mid Valley is provided 4000 car parks in order to cater the need of high crowd during peak hours. Effective from 5 May 2008, the basement car parks of Mid Valley Megamall The Gardens Mall were separated where the car parks for Mid Valley Megamall are zones A and C. The exact location of the parking area is shown in the plan enclosed in appendix. Figure: New Car Park Rates effective 26 March 2007 until the present. (Source: Mid Valley Megamall official website.) Besides, Mid Valley Megamall also provides washrooms and baby changing facilities. The washrooms provided for the benefit of all the customers while the baby changing facilities are provided for the benefit of a mother. In addition, Mid Valley Megamall is comprises five lifts which enable the customers to travel from floor to floor. Escalators also available at East, South and North Court and there are two travelators that connecting the lower ground floor with basement which is very convenient for the customers. A proper floor plan is enclosed in appendix for further clarification of the exact location for the facilities and infrastructures. PRODUCTS AND SERVICES Mid Valley consists of five floors where each floor is specifying for certain products and services. Lower ground floor is for daily essentials such as hypermarket, supermarket, pharmacies and money-changers. Besides, this floor is providing a numerous fast food outlet and local delights. Ground floor is mainly for the adults which include the apparel, footwear, accessories, beauty care, health care, bookstore and others essential items that fulfill the desires of an adult. First floor is the paradise for a kid, which include the fashion for kids, beauty and hair saloons for the adults. Second floor is specialized for those who wish to decorate their house. Besides, IT Centre is also available in this floor to cater the need of young generation in the ever changing technology of the world. Third floor is for entertainment such as Golden Screen Cinemas, Mid Valley Exhibition Centre, Pets Wonderland, Cosmic Bowl, Megakidz and a food court. Besides the products, the proper display area also being taken into consideration in order to be easily accessible by the customer. Mid valley is able to stimulate customers to spend more time and money in Mid Valley through the visual display merchandising. The store directory: Anchors Accessories Apparel Discounters Entertainment Exhibition/ Property Showroom Food and Beverage Health/ Personal Care Houseware and Furnishings Information Technology Jewellery Leisure Luggage Shoes and Bags Sporting Goods and Apparel Sundry and Services Tailoring Textile Watches and Pens Mid Valley Megamall also provides certain services for the convenience of the customers. The services provided: ATMs Banks Cobbler Laundrette Money Changers Post Office Alteration Shop Clinic Dentist Locksmith Newstands Print Shop STAFF In addition, Mid Valley Megamall is continually investing in a comprehensive staff training and skills development programme which aimed at improving both the soft and hard skills of the staff and enable them to perform their responsibilities in a right manner. The quality and attitude of the staffs will be indirectly affecting the level of customer satisfaction towards Mid Valley Megamall. The important qualities of the staffs are friendliness, helpfulness, communication skill and responsiveness. BUILDING LAYOUT Challenge of the management team of Mid Valley Megamall is to ensure the customers willing to visit Mid Valley Megamall repeatedly. Mid Valley Megamall is a customer-centric shopping centre which offers best and wide range of services. It is operated by an experienced team of industry experts to ensure the innovative marketing and leasing initiatives. Besides, Mid Valley Megamall was invested over millions in comprehensive store renovation and upgrading activities in order to improve and enhance the malls environment. In terms of marketing, Mid Valley Megamall has planned the promotion aggressively with the mission to provide the delightful shopping experience to the shoppers. In order to bring excitement and hour of enjoyment to the shoppers, visual merchandising are used in creating a unique atmosphere for the public and enhance the competitiveness of Mid Valley Megamall. The marketing and promotional activities are supported by themed and strong-concept in-house events throughout the mall such as Mid Valley Megamall Fashion Week 2009 which introduce the hottest spring or summer collections through the fabulous design and chic runway shows. This show is designated for the fashion lover. During different festivals such as Hari Raya, Chinese New Year, Merry Christmas celebration, Mid Valley Megamall will decorate the centre court into atmosphere with unique and attractive theme. Mid Valley Megamall was the only shopping mall in Asia that achieved international recognition in MAXI Awards ceremony held in Hollywood last year. This award is organized by International Council of Shopping Centres. For the Hari Raya celebration 2008, Mid Valley Megamall themed as Cherish The Good Old Days in a Brand New Way that create a harmony atmosphere. This unique theme help Mid Valley Megamall won in the Visual Merchandising category of the MAXI Award. 3.5 SUMMARY This chapter has discussed about the research process which include the research framework, research method and purpose, population of questionnaire, the scale for the questions and distributing method. A case study in Mid Valley Megamall has been discussed in this chapter; it includes the background, description, mission and vision of Mid Valley Megamall. Furthermore, the factors that influences the customer satisfaction being discussed for the case study of Mid Valley Megamall. The factors are location and accessibility, infrastructure and facilities, product and services, staff and building layout.

Memory Strategies Essay -- essays research papers

Memory Strategies 2 Abstract   Ã‚  Ã‚  Ã‚  Ã‚  The research is demonstrating the use of memory strategy in an educational setting; this study examines the use of chunking on telephone numbers by students on campus. There were a total of 40 students that participated, and they were split into two groups consisting of 20 students per group. The control group used chunking as their memory strategy for memorizing a list of 10 telephone numbers. In contrast, the experimental group has used no specific strategy to memorize the list of numbers that was given to them. Each group was given 15 minutes to memorize their list of 10 telephone numbers and they had 5 minutes to write it down on paper. People that used memory strategies has shown to have memorized more telephone numbers, than people who don’t use any memory strategy to remember their list of numbers. Memory Strategies 3 Memory Strategies and Chunking   Ã‚  Ã‚  Ã‚  Ã‚  People have shown to have better recall on certain tasks when they use specific memory strategies. There are many types of strategies that people can use to improve their memory, but everyone has an effective strategy that suites them most. For activities involving memorizing a list of 10 telephone numbers, chunking would be the best method because it helps aids the sequence of numbers. People can remember about seven items give or take two, which is between five and nine items (Shiffrin, R. M., & Nosofsky, R. M. 1994). There’s a certain amount of items that everyone can store in their short-term memory. That’s why it’s important for people to find an effective way of remembering all of the information.   Ã‚  Ã‚  Ã‚  Ã‚  Relatively large amounts of information are contained in a small number of units by chunking items together into composite units (Bousfield, A. K., & Bousfield, W. A. 1966). A strategy like chunking can be used to break larger units into smaller ones, so people can have an easier way of comprehending the information that is given to them. This process of separating the items can help a person learn things step by step, which increases their chances of recall. Telephone numbers can be separated into 3 groups, for instance 847 - 504 – 8761. People can start by memorizing 847, then 504 and finally 8761, instead of trying to remember the numbers all together.... ...nbsp; 14. Tape Recorded Lecture   Ã‚  Ã‚  Ã‚  Ã‚  1  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  In this study, 13 people have answered â€Å"No,† when they were asked if they used any specific memory strategies. There was 10 people that has used the recall and recite method to memorize things, 8 people used word association to try relate materials to something their familiar with. Also, there were 7 people that wrote information down in order to rehearse it, while 5 people used flashcards to go over their material. There are 3 groups of 2 people that used color coding, reading things out loud and making a note to remember things. On the contrary, there are 5 groups of memory strategies that a person has used: they practice with others, meditate; remember things by listening, sing a song or rhyme and tape-recorded the lecture. The students who have used memory strategies mentioned above, are the ones that have scored higher on recall. Memory Strategies 12 N= 40 (19 Hispanic/Spanish Descent, 13 Black/African-American, 7 Asian/ Pacific Islander & 1 Other) N= 40 (32 Females & 8 Males)

Grammatical Tenses and English Test Date

Name English Test Date : April 9, 12 G. R. I. T Dep. First Year Duration : min Read the following text, then answer the questions below: Sidney Fisk Work: Sidney Fisk is a lawyer. He’s 45 years old . He’s paid very well, but he usually has to work long hours. He works for an international company in Dallas, Texas, so he travels a lot in his job. At the moment he’s working in Mexico, and next week he’s travelling to France. Home Life: Sidney is married and he’s got two children, aged 11 and 14. He rarely sees his children because so much of his time is spent away from home.He’s got a beautiful house in the suburb of Dallas. It’s very big with eight bedrooms. His wife is an interior designer. Free Time: If he’s at home at the weekend , he and his wife sometimes play golf , but that doesn’t happen very often . They never have much time to relax together . Is he happy : He says he doesn’t know if he’s happy . He ’s too busy to think about it . Questions : 1- What are the good things about Sidney’s life ? ( 1pt ) 2- What are the bad things about Sidney’s life ? ( 1 pt ) 3- Do you think his life is exciting or boring ?Would you like to have a life like Sidney’s ? State why ? (2 pts ) 4- What are the ingredients for happiness in your opinion ? State at least three and justify your answer . ( 1. 5 pt ) 5 – Pick out from the text words that may have the same meaning as the following :(1. 5 pt ) A -Corporation b – go from one place to another c- away from city 6 – Pick out from the text :(2 pts) a- Simple present tense and justify its use b- Present continuous tense c- Two adjectives and state the word each modifies d- Two jobs

How to Become a Dietitian or Nutritionist

How to Become a Dietitian or Nutritionist As Americans face a growing obesity crisis and ever-growing awareness about how what we eat affects our health, medical professionals in the field of dietetics are key members of that front line. Behind every public program like healthier school lunch initiatives or campaigns to fight Type 2 diabetes, dietitians and nutritionists are the ones using science to set healthy food guidelines and diet plans. The Day-to-DayDietitians and nutritionists work in a variety of settings, from healthcare settings (hospitals and clinics) to government (public health agencies) to the private sector (food manufacturing and distribution companies). They may work directly with patients to create and maintain diet plans to lose weight or improve health, but they might also work on larger-scale public health programs to encourage healthy eating to broader populations. You can also find dietitians working on nutrition guidelines and food safety in the government or in private companies. Their tasks often include:Designing diets that target specific conditions, like obesity, diabetes, or high blood pressureHelping patients maintain diets for health or weight loss, and ensuring that patients are dieting safelyDeveloping nutrition programs for an entire facilityImproving accuracy in food labels and advertisingWorking with agencies and manufacturers to improve food safetyResearching how food and nutrition interact with the body and various conditionsEducating the public (broadly or in specific targeted populations) on nutrition, food safety, and healthy lifestyle practicesDietitians and nutritionists typically work a standard full-time work week in an office or clinic setting.  For more on dietetics and what it’s like to be a dietitian or nutritionist, check out these videos:A Day in the Life: DietitianHow to Become a Registered Dietitian/NutritionistAsk a Nutritionist with Shira LenchewskiIs Being a Nutritionist Right for You?The RequirementsMost dietitians and nutritionists h ave a bachelor’s degree, and have completed a residency, internship, or other form of supervised training. Most states require a license for dietitians and nutritionists, so be sure to check your own state’s requirements if you’d like to start down this career path.The SkillsThe dietetics field calls for a number of special skills and knowledge bases, including:Attention to detailMath and science (particularly biology, food science, and biochemistry)Critical thinkingPatient evaluationAnatomy and physiologyDisease managementPublic health implementationThe PayPer the U.S. Bureau of Labor Statistics (BLS), the median salary for dietitians/nutritionists is $56,950, or $27.38 per hour. In addition, the field offers a lot of fulfillment for its members. According to a survey conducted by PayScale, the average dietitian is â€Å"extremely satisfied† in his or her career.The OutlookAs mentioned before, the renewed focus on food and nutrition, both on a national a nd personal health level, means that this is a gangbusters-level field for growth. Openings in dietetics are expected to grow at least 16% by 2014, which is significantly faster than average.Interested? APPLY HERE

The on campus Chinese supermarket Essay Example

The on campus Chinese supermarket Essay Example The on campus Chinese supermarket Essay The on campus Chinese supermarket Essay Cathay YA is a sole trader business that specializes in retailing Chinese foods, seasonings and international phone card on campus. We want to penetrate the retail market on campus with traditional and fresh oriental competitive products. Due to the rapid increase of higher education Chinese student population and the demand of Chinese foods, we expect to easily exceed our financial forecasts. The company Cathay YAs goal is to be the market leader in serving university students (mainly Asian) Chinese foods, seasonings and phone cards. We will do our best to know the customers demand and keep in touch with them closely to provide whatever they need. The first Cathay YA will be opened in the centre campus of Warwick University. As the entrepreneur of such a business, I am an undergraduate of Warwick University; who is enthusiastic, creative, and has good relationships with main Asian societies of university and local Chinese restaurants. My sister who graduated with a degree on accounting and finance will help me with accounts maintain and keep good records of my business. The market The rate of Chinese students entering U. K. for higher education is increased dramatically. The number of Asian students of university of Warwick is about 1,800 according to the university profit 2002. Our main customers include university students, staffs and visitors of Arts Centre and Sports Centre. Our main supplier is Far Orient Food Ltd Co in Birmingham. Financial considerations Cathay YA has an initial start up cost of approximately 10,000. We project out monthly break even will by roughly   3,648 or 81 units (20kg rice). The attractiveness of our price and products will provide us with a sales level far above this break-even point. We expect to generate   19,580 of the net profit on   49,000 worth of sales in the first year (see appendix table: cash flow). Objectives Our first object is building good reputation in University of Warwick. In the first year, the profit will not be our unique goal. At the beginning stage, we need get customers trust and welcome. The second stage is enhancing our goods range to satisfy more demand from customers. Hopefully, Cathay YA will become a new retail star in campus instead of Costcutter in three years time. Company summary. Company ownership It is a sole trader business, operated by me, my sister and Lei Diao from computer science department. I am taking charge for the whole management; my sister will do all the fairs associated with finance. Company locations and facilities Cathay YA rents 90 square meters at centre campus from university of Warwick, for display and stock room. It locates where very close to Rootes Reception, Student Union, Arts Centre and Rootes Residences.

Management Theory and Practice Essay Example | Topics and Well Written Essays - 1000 words

Management Theory and Practice - Essay Example The leaders, especially political leadership of the nations therefore, become major enabling elements of change. The paper would be discussing the leadership dynamics of Angela Merkel, Federal Chancellor of unified Germany. Angela Merkel, an exemplary leader of contemporary times Angela Merkel was an academician who had plunged into politics when efforts for unifying Germany had started with the fall of Berlin wall. Her party, ‘Democratic Awakening’ merged with Helmut Kohl’s ‘Christian Democratic Union’ in 1990. She was the last spokesperson for DDR, East Germany party. She had become the youngest federal minister in Germany in 1991 when she was made part of reshuffled cabinet of Kohl as federal minister, Women and Youth from 1991 to 1994. She was minister of Environment, Protection of Nature and Reactor Safety, 1994-98. She continued to excel in her designated ministerial position and rose within the party position to take up Chairpersonship of CDU i n Mecklenburg-Vorpommern, 1993-2000. Her meteoric rise to General Secretary and later as Chairman of CDU had finally culminated in her becoming the Chancellor of unified Germany in 2005 (Mills, 2007). Her leadership has been unique in many ways. She was the only woman leader who had rapidly gained popularity in the otherwise male dominated political arena of Germany. Her leadership was also exceptional because she had become a major representative of former East Germany and a symbol of new unified nation that promoted a policy of non differentiation and non partisan. Merkel has defied the gender stereotype that makes it difficult for women candidates to excel in adverse conditions. Her leadership style, decision making model and her inherent leadership traits became her major strength in a volatile socio-political environment of new face of unified Germany. Leadership style The fall of Berlin Wall was momentous occasion in the history of Germany. It not only signified a new politica l equation of Germany on the world map but it also bespoke of the change that Germans were ready to embrace. Her fast track political career could best be attributed to her mixed style of leadership comprising of situational and transformational leadership style. She believed in taking advantage of the situation and ensured her position through strategic decisions that were designed to promote her long term goals of gaining political power. She did not hesitate to criticise her mentor, Kohl, in 1998 when he became embroiled in a major scandal involving donation. It was an opportune moment to gain political leverage which she took and became Chairperson of CDU, the major political party of unified Germany (Langguth, 2005). Merkel is a leader who intrinsically believes that dynamic reforms are needed to bring in constructive change for socio-cultural and economic stability of the country. Bass (1999, p9) argues succinctly ‘transformational leader emphasizes what you can do for y our country..’. Merkel introduced dramatic reforms in the foreign policy. Hill (2010) affirms that Merkel has displayed exemplary leadership initiatives in ‘five critical areas:Â  the economic crisis, social policy, global warming, foreign policy and, perhaps most importantly, in refashioning capitalism in the face of its near collapse’. It clearly shows her confidence in reforms for the wider welfare of Germany. Traits As a highly effective transformational

Marketing Coursework Example | Topics and Well Written Essays - 250 words

Marketing - Coursework Example This individual would be old enough to own a credit card for making the purchases and is adventurous to try out new products/services because these make up most of the discounted offers. Groupon.com has carved out a unique market space, considering that it offers diverse products and services, which makes it difficult to evaluate whether it has traditional direct competitors. Of course its success has made numerous clones to pop up across the globe (Wauters, 2010) but it is possible that it still has market leadership in this new market space. Its major strengths are its brand as the trailblazer, its huge market presence, and its large financial backing of about US$ 1.2 billion. Its big weaknesses are that its business model is easy to replicate and therefore it may face difficulty in sustaining its first-mover competitive advantage. Groupon.com’s greatest opportunity is in the ease with which it can extend to more cities in the world. Currently it is leveraging its brand by extending its offering to willing collaborators through its Groupon Affiliate Program. Its major threat is the low barriers to entry or threat of forward integration posed by its suppliers. The macro-environmental climate appears favorable for Groupon.com.